TRUE MADE FOODS

The Secret Sauce To A Healthy Burger: Better Condiments

True Made Foods asked for a one-off branded content piece to advertise its ketchup and sauces leading up to Memorial Day Weekend. Not only did I pitch, write and produce this piece, I also shot and edited all the creative myself. This was my first experience leading a food photography shoot, and I think it turned out pretty well. The client made zero edits and was very happy with the final product. Also yes, that’s ice cream on top of a burger. It makes sense if you read the story, I swear.